Author Recommendations

Recommended Books:

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
by Michael E. Gerber

This is required reading for small business owners, medical practitioners, consultants, service providers and independent contractors. You can also buy the CD to leverage your drive time.

What the CEO Wants You to Know: How Your Business Really Works
by Ram Charan

Charan debunks the notion that small businesses and large corporations are different. All solid businesses share the universal laws and language of business. Charan really cuts through the clutter so anyone can grasp the concepts.

No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
by Dan Kennedy

A honest and effective book that will get you on the fast track to understanding direct marketing.

Book Yourself Solid
by Michael Port

Michael Port designed this book specifically for consultants and service businesses. The book is loaded with easy-to-implement strategies to keep cash flowing in your pipeline.

Beyond Booked Solid
by Michael Port

Port’s newest book (released April, 2008) is a blueprint for growing your business without giving up your life.

Recommended links

Creating a small business website:  
   
If you want a solid education about sites that make money, SiteSell.com provides free video training that leads logically from concept to the launch of your live site. The videos are available even if you already have a site and are not using the company’s hosting services.
   
Cutting Business Expenses:  
   
Reducing Business Expenses” - The National Federation of Independent Business
SME ToolkitSM - “Quick Cost Savers
Looking for lower cost ink and toner? The monks offer “Divine Savings” and your purchases help fund charitable programs. Visit LaserMonks.com.
   
Controlling Inventory:  
   
Jon SchreibfederEffectiveInventory.com
EffectiveInventory.com has a wealth of information about inventory problems and solutions. In addition to hot-topic articles, Schreibfeder offers affordable resources such as his book, Achieving Effective Inventory Management, 4th Edition and the EIM seminar on CD.
Inventory softwareTechRepublic.com
TechRepublic.com offers a variety of applications so you can make comparisons based on your specific needs. Check out “software” and type “inventory control” in the search box along with business type (restaurant, retail, manufacturing). Prices range from as low as $199 to several thousand dollars, depending on the software’s capabilities.
   
Improved productivity:  
   
Wondering how much time, telephone and broadband usage is being diverted to personal use? You can legally monitor your employees within certain guidelines. The www.nolo.com site – reviews the issue in language anyone can understand. Select the “Entire Site” search criteria and type “Monitoring Employee Communications” in the search field.
Business Owners Toolkit - Sample Privacy Policy
   
Employee Theft and Shoplifting:  
   

EmployeeTheft.com

Educate yourself and your managers. Employeetheft.com is devoted to providing you with information by nationally known employee theft expert, John Case, CPP.
   

SCORE.org

Check out “How to Prevent Employee Theft” for a good summary of preventive measures at the SCORE® site – www.score.org. To find the article, type the article title in the search box.
The National Association for Shoplifting PreventionShopliftingprevention.org has many excellent resources and links on shoplifting prevention.
   
For Medical Professionals:  
   
Serving over 21,000 members, MGMA continually seeks to improve the performance of medical group practice professionals and the organizations that they represent. Click here to check MGMA out!
Medical Economics is a great magazine that any Medical Professional needs to subscribe to! Click here for Medical Economics site, full of great tips and articles!

AMA's mission is to promote the art and science of medicine and the betterment of public health. AMA plays a active role in shaping the future of medicine. To read more, visit their website: AMA-assn.org
Purchase a copy of Cash Crunch to Cash Flow Now!